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However if you are from the UK you might want to head over to our regional stores to shop in your own local currency and for better delivery rates.

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Selfie Powder!

Brighten Up Your Face

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BF Celebration Kit

The BF Celebration is in honour of everyone's favourite Black Friday events.... or a great gift for your Best Friend!

This set contains some of our favourite products that we love to share with our friends here at W7 HQ.


1 x Absolute Lashes for those 

1 x Night Glow for your every highlighting need

1 x Tinted Kiss (Cherry Brandy)

1 x Double Act for double the trouble

1 x Mini Power Puffs for blending and blotting


Lemon Meringue

Anti-Redness Eye Primer



Nina Nesbitt

Night Glow


Gossip from the Girls @ W7

Official W7 Mission Statement

January 19, 2017

“W7’s Mission is to ensure that everybody should have access to an extensive range of high quality cosmetics at an affordable price.”   We strive... Read More

W7 Cosmetics Landing in America!

October 12, 2016

It's here! Our first official W7 Cosmetics Website in the U.S.A. We hope you like it as this site is especially for you guys! Read More
Get The Natural Look with W7

October 03, 2016

Natural Face Makeup Tutorial. The natural look is something we have all embraced at some point in our lives Read More
W7 Brow Bar Advice and Tutorial

August 03, 2016

As we come to the beginning of a new season, the prime time for trends to come and go, it seems brows are here to stay! Read a tutorial for our Eyebrow Bar! Read More